Lena Fit Privacy Policy

Last updated: March 16, 2026

“J-grupa” SIA (registration number 44103096980, VAT Nr. LV44103096980), legal address: Birzes iela 2A, Cēsis, Cēsu nov., LV-4101 (hereinafter — “we”, “us”, “Lena Fit”), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you use the Lena Fit mobile application.

1. Data We Collect

We collect the following personal data:

  • Account information: name, email address
  • Profile data: gender, age, weight, target weight, fitness goals, experience level
  • Workout progress: completed workouts, plan progress
  • Device information: device type, operating system
  • Notification preferences

2. How We Use Your Data

Your data is used to:

  • Provide and personalize the Lena Fit fitness service
  • Track your workout and nutrition progress
  • Send notifications you have opted into
  • Improve our services and user experience
  • Process subscriptions and payments (via Apple App Store and Google Play — we never store your card details)

3. Legal Basis for Processing

We process your data based on:

  • Your consent (Article 6(1)(a) GDPR)
  • Performance of a contract (Article 6(1)(b) GDPR)
  • Our legitimate interests (Article 6(1)(f) GDPR)

4. Data Storage and Security

Your data is stored securely using Google Firebase infrastructure within the EU. We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse.

5. Data Sharing

We do not sell your personal data. We may share data with:

  • Firebase (Google) — for authentication and data storage
  • Apple App Store / Google Play — for subscription and payment processing
  • Service providers bound by data processing agreements

6. Your Rights

Under GDPR, you have the right to:

  • Access your personal data
  • Rectify inaccurate data
  • Delete your account and data
  • Export your data
  • Withdraw consent at any time
  • Lodge a complaint with the Data State Inspectorate of Latvia (Datu valsts inspekcija)

7. Data Retention

We retain your data for as long as your account is active. When you delete your account, all personal data is permanently removed within 30 days.

8. Contact

For privacy-related inquiries:

Email: info@ilbb.lv

“J-grupa” SIA
Birzes iela 2A, Cēsis, Cēsu nov., LV-4101
Latvia

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